Name(required) Email(required) Business or Organization Name(required) Business or Organization Type(required) Business Non Profit Church Other What is the meaning or significance behind your business name, and how it relates to, or validates to integrity of your service or product? What is your business’ purpose, mission, or goal? Try to sum up your goals and mission into one sentence. Be sure to include your ideal audience, what you offer, and how well your audience benefits from your service or product. What 5 words best describe your brand? Be sure to include the words that best invoke the emotions you want your audience to feel when interacting with your brand. Who is your prospective audience or ideal client? Be specific: age, demographic, etc. What words best describe your ideal client, where do they shop, hang out? What kind of lifestyle do they live? What do you hope to accomplish with your new logo/ branding? What makes your business or organization unique? What makes you stand out to your audience? Especially in relation to your location and the community that you serve. What is your client/ audience’s biggest problem, in which your business or services are providing a solution? What are a few big goals for your business or organization? How do you see yourself growing and expanding in the future? How will your logo/ branding be primarily used? Print? Web? Merchandise? How a logo is used helps to determine how it should best be designed. Multiple logo layouts can be made for different logo usages. Do you have a tagline? If so, would you like it pair with your logo? Who are your biggest competitors? Helps me to know how to help your business stand out. Do you have any color preference? Colors you already use and want to keep? Colors that you absolutely do not want to have? What are your three favorite brands and why? Do you have any preferences for typography? Script, bold, light, hand drawn, custom font, etc? Are there any elements of your current brand that you would like to keep? If so, why? Please add any additional details, or design elements to consider so that we can be on the same page and I can best serve your design needs.